I’m Jørgen Sevild. I’m building the sales intelligence system for textile manufacturing.
Textile manufacturers sit on years of transaction data and still often can’t answer the simplest strategic question: which customers actually make us money?
The data exists. The visibility doesn’t.
Through INQOVA, I’m building the instruments that make value visible - diagnostic tools, research methodology, and analytics that help yarn and fabric mills understand their commercial performance with the same clarity they bring to operations.
This website is where I share the thinking behind the work.
The Visibility Problem
Why organisations drown in data while starving for meaning. How abundance creates blindness. The epistemological gap between having information and being able to act on it.
Instruments, Not Dashboards
Why the answer isn’t better dashboards but better diagnostic instruments. What manufacturing can learn from medical imaging and navigation science about making complex systems legible.
The Commercial Side of Manufacturing
Why manufacturers bring extraordinary discipline to operations and almost none to their commercial relationships. The structural imbalance between buyers and suppliers.
Building in the Open
Documenting the process of building a company at the intersection of data, research, and physical manufacturing. What works, what doesn’t, what surprises us.
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